Target Adds Intoxicating Hemp Beverages to Stores in Florida, Texas, & Illinois
- Target is expanding its THC-infused hemp beverage offerings to over 300 locations in Florida, Texas, and Illinois, including all stores in Florida and Texas where allowed.
- In Illinois, the products will only be sold in municipalities permitting intoxicating hemp product sales.
- Several brands from Target’s Minnesota pilot, such as Cann, Wynk, Trail Magic, Stigma, Gigli, Señorita, and Daizy’s, will be included in the new three-state rollout.
- Target previously launched a pilot in Minnesota with 5 mg and later 10 mg hemp beverage products, and recently received approval to expand sales to 72 more stores in the state for the next year.
Target is adding THC-infused hemp beverages to its Florida, Texas, and Illinois locations, BevNet reports. The products will be available at more than 300 locations across the three states – including all locations in Florida and Texas.
In Illinois, the products will be available in municipalities that allow the sale of intoxicating hemp products.
A spokesperson for the retail giant told BevNet that the company is “always exploring new ways to meet … guests’ evolving preferences, grounded in … merchandising authority and focus on thoughtfully curating a relevant assortment.”
Last year, Target announced it would sell intoxicating hemp beverages at 10 locations in Minnesota. That pilot included the brands Birdie, Cann, Gigli, Hi Seltzer, Indeed, Señorita, Stigma, Surly, Trail Magic, Wonder, Wyld, and Wynk. According to BevNet, Target last month received approval from the Minnesota Office of Cannabis Management to sell lower-potency hemp products in 72 additional stores for the next year.
According to the report, several of the brands from the Minnesota launch, including Cann, Wynk, Trail Magic, Stigma, Gigli, Señorita, and Daizy’s, will be included in the three-state expansion.
While the October launch in Minnesota was initially limited to 5 milligram products, the company did add 10 milligram varieties.